PCAM 2013: Every Life Matters
The theme for Pancreatic Cancer Awareness Month in 2013 was Every Life Matters, because we believe every life affected by and every lost to pancreatic cancer, really does matter. Find out what went on.
In 2013 we launched our report - Every Life Matters: the real cost of pancreatic cancer diagnoses via emergency admission.
Patients diagnosed via emergency admission have much poorer survival rates than patients diagnosed by other routes, for example as a result of a GP referral. Our policy briefing set out new research that showed if pancreatic cancer diagnoses as a result of emergency presentation were reduced to 25 per cent, and these patients were diagnosed via the Two Week Wait route, as many as 150 additional patients would survive for a year or longer.
This year's Day of Action was held on 25th November 2013, when the All-Party Parliamentary Group on pancreatic cancer launched the findings of their Inquiry that took place earlier in 2013.
Secretary of State for Health Jeremy Hunt, Chair of the APPG Inquiry Eric Olleranshaw and Suggs
Thank you to everyone who invited their MPs and local representatives to the event. Attendees were informed about the issues surrounding the disease and how they can help drive forward the recommendations in the Inquiry report.
The event was attended by the Secretary of State for Health Jeremy Hunt, who addressed the room of guests and politicans.
We were thrilled with the number of you that raised awareness in your local community and workplaces. We provided you with a special awareness pack that included leaflets and posters and you distributed the materials wherever you could, and even created displays.
In 2013 we launched Host for Hope, a food related fundraising initiative, which saw many of you put your culinary and baking skills to the test. We got involved too by holding our very own bake sale!