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PCAM 2014: Campaign for Hope

Purple Lights for Hope 

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Purple Lights for Hope launched Pancreatic Cancer Awareness Month (PCAM) on the 1st November 2014.

We’re pleased and proud to say that the first big Purple Lights for Hope day on 1st November 2014 was a phenomenal success.

We asked our supporters to light the night purple in three ways:
- by lighting local landmarks purple 
- holding Purple Lights for Hope events
- joining in our Purple Lights for Hope thunderclap online

The idea behind Purple Lights for Hope was to take the opportunity to celebrate the lives of loved ones with pancreatic cancer and to remember those we’ve lost. We worked with Pancreatic Cancer Action Network in the US to bring the Purple Lights to the UK, with supporters gaining both comfort and encouragement by illuminating purple glow sticks to the light the night sky purple. 

We also lit the internet purple with our Purple Lights Thunderclap on 1st November, with our strong and supportive online community sharing a PCAM and Purple Lights message with their online friends and followers.

Host for Hope 

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In its second year, Host for Hope has gone from strength to strength. Once again  we asked you to demonstrate your cooking skills by organising a foodie event during November. Many of you got together to organise  an evening barbecue for Bonfire Night, a Sunday brunch,  tea party or bake sale.

This year celebrity and Michelin star chefs and bakers joined in, with recipes and hosting tips from: C4’s Sunday Brunch team Simon Rimmer and Tim Lovejoy, chef John Campbell, Great British Bakeoff contestant Howard Middleton, author Daisy Goodwin and tea connoisseur Alex Probyn

Great Wall Trek For Hope

Trek for Hope China Day 1

This year saw our inaugural Trek for Hope, with our team of intrepid trekkers heading to the Great Wall of China in Beijing. They even managed to light up Purple Lights for Hope on 1st November during their phenomenal experience on the Great Wall! If this sounds like the sort of fundraising opportunity you would love to get involved in, sign up for Trek for Hope 2015 here!

Raising awareness 

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We were overwhelmed by the number of supporters who ordered our special PCAM awareness packs and distributed materials in their local areas! You put up posters advertising our Support Line and distributed leaflets and posters about symptoms in GP surgeries, community centres and workplaces, to name but a few, and we are incredibly grateful to you all.

You also shared our Symptoms graphic online, a great way to let people know what to bear in mind.